Traders, join the Fight Against Breast Cancer

With a goal set to surpass a historical $300,000 mark by the end of October, SmartTrader parent company Market Traders Institute has announced its annual Trading for Ta-Tas event — created to step up the fight against breast cancer.

The company’s efforts have raised over $230,000 — an amount that could support 1,700 screening mammograms — since the event began eight years ago. This year’s goal of adding another $80,000 would take the total to $310,000 raised in the history of the annual event.

MTI’s Fight Against Breast Cancer

The drive supports AdventHealth for Women’s efforts to diagnose and treat patients who have breast cancer, all the way through rehabilitation. Breast cancer affects one in eight women during their lifetimes, according to experts.

The cause is personal to Market Traders Institute CEO Jacob Martinez and his family.

“We pride ourselves in putting our community first — whether that is our students or the communities we represent every day, wherever we live,” he said. “The fight against breast cancer is one that has directly affected my family, and we want to help the cause in any way that we can.”

The overall drive has expanded in recent years with several aspects in its fold:

  • Central to the effort is a pledge by MTI to match any donation, up to $10,000. (Money can be donated at this link.)
  • MTI will host a one-time special webinar — led by MTI’s Jared Martinez, the FXChief, a trading legend who founded the company 25 years ago. Any client or student who contributes to Trading for Ta-Tas will be able to take part in this session.
  • The annual Teeing for Ta-Tas golf tournament took place Sept. 21 at Orlando’s Shingle Creek Golf Club.
  • MTI employees already are raising funds internally under their “Casual for a Cure” program — it lets participants loosen up the dress code according to how much they give (including wearing shorts during Central Florida’s hot and humid peak-summer months … for a premium!). They’re also competing in ping-pong, cornhole and shufflepuck tournaments.

“Every year, our benchmark for fundraising grows, and to see us exceed those goals shows me that our community is strong and motivated to continue the fight,” CEO Jacob Martinez said.

To find out more information, just visit the Trading for Ta-Tas webpage at